A Mindbody alternative for a salon, not a multi-discipline studio
The short answer
Every Mindbody tier ends in a sales call, not a signup button, despite publishing three per-location prices from A$89 to A$369 a month. Gaplessly is self-serve up to 5 locations, with Solo free up to 50 bookings a month, and no sales call required.
Mindbody pricing, side by side with ours
Mindbody's figures were read off their own pricing page on 27 August 2026. Check them at the source before deciding, and tell us if anything here has gone out of date.
Mindbody
Three tiers priced per location with unlimited staff logins at every tier, each ending in a sales conversation rather than a self-serve checkout even though the price itself is published.
- Go plan
- A$89/mo per location
- Booking, payments, reporting, a business website.
- Core plan
- A$279/mo per location
- Adds analytics, room/resource management, promo codes.
- Growth plan
- A$369/mo per location
- Adds marketing automation and a 24/7 AI front-desk assistant.
- Staff logins per location
- Unlimited, every tier
- Their own line: you are not charged more for adding people.
- Checkout
- Sales-assisted
- Every tier ends in "Let's talk" rather than a self-serve signup, despite the price being published.
- Multi-location
- Priced per location
- A group with several sites pays the plan price again at each one.
Gaplessly
Published monthly plans. No commission and no fee per cover, on any plan.
- Appointments, from
- A$0/mo
- Solo, one person: free up to 50 bookings a month, A$19 in a busier one.
- Appointments, team
- A$59/mo
- Growth. 3 bookable team members, then A$12/mo each.
- Table reservations, from
- A$0/mo
- Venue Starter: free up to 35 bookings a month, A$49 in a busier one.
- Booking limit
- None on appointment plans
- Fair use is 1,000 a month per team member. Venue plans cover 100, 350 or 1,500 bookings a month.
- Commission on a booking
- None, ever
- Fee per cover
- None, ever
- Customer record limit
- None
- Email confirmations and reminders
- Included, unmetered, every plan
- Text messages
- A$0.09 per text
- On the Growth and Pro plans, because the carrier charges us per text. No activation fee.
- Add-ons
- A$14.99 or A$29/mo each
- All included on the Pro plans.
- Prices shown
- Excluding GST
Source: mindbodyonline.com/business/pricing. Figures shown in Australian dollars.
Where we compare, feature by feature
Gaplessly is ahead on 3 of 6, 1 about the same, 2 where Mindbody genuinely has the edge.
Cost for a solo or small operator
- Gaplessly
- Solo: one person, free up to 50 bookings a month and A$19 in a busier one
- Mindbody
- A$89/mo minimum (Go plan) per location, whatever the headcount
Cost as a single-location team grows
- Gaplessly
- A$12/seat on Growth, or A$10/seat on Pro up to A$199 a month for up to 25 people, once included headcount is exceeded
- Mindbody
- Unlimited staff logins at every tier, A$89 to A$369/mo per location
Getting started
- Gaplessly
- Self-serve: pick a plan, sign up, start taking bookings
- Mindbody
- Every tier ends in a sales call, even with prices published
Payment processing
- Gaplessly
- Optional, deposits included from Growth up; scheduling never requires processing a payment
- Mindbody
- Bundled into the base Go plan as a core feature
Client discovery
- Gaplessly
- No public marketplace; your booking page carries only your own branding
- Mindbody
- Consumer app with 3M+ monthly active users for marketplace discovery
Category focus
- Gaplessly
- Built specifically for hair, beauty and table reservations
- Mindbody
- Broad wellness and fitness marketplace spanning gyms, yoga and spa
Start with the part that favours them
Unlimited staff logins per location, on every tier, is real, and it is worth being honest about what that means: a single-location business with a genuinely large team can land at a lower total than our own per-seat ladder. At 6 or more staff in one location, their A$89 Go plan can already undercut our Growth plan, and it stays flat as you keep hiring, where ours adds a seat charge until Pro reaches its A$199 monthly ceiling, which covers up to 25 people.
If you run one location with a big team and none of what follows below matters to you, that arithmetic genuinely favours them. Say so plainly rather than pretend otherwise.
A published price that still needs a phone call
Credit where it is due: the three prices are actually printed on the page, which is more than most sales-led vendors in this category manage. But every one of the three ends in "Let's talk" rather than a signup button. There is no self-serve path from reading the number to using the product; the number is the start of a sales conversation, not the end of one.
Ours is the other shape. Read the price, click start, and you are in the product, on any plan for up to 5 locations, with nobody to talk to first.
A different kind of business entirely
Mindbody is built for fitness studios, yoga, gyms and wellness businesses as much as for hair and beauty, and its own consumer app reflects that: over 3 million monthly users browsing a mix of categories, not a salon-specific audience. For some salons that broader marketplace is exactly the discovery they want. For others, it means sitting in a directory next to a spin studio and a chiropractor rather than a category built around them.
We are built for two verticals and two only, appointments and table reservations, and nothing about the product asks a hair salon to share shelf space with a gym franchise.
When Mindbody is the right choice
You run a larger single-location team, or a multi-discipline wellness business spanning fitness, yoga and spa rather than hair and beauty alone, and unlimited staff logins matter more to you than a flat number regardless of headcount. Their own consumer app carries over 3 million monthly active users, and for a business that genuinely wants that kind of marketplace discovery, it is a real, proven one.
Common questions
Is Mindbody actually cheaper for a bigger team?
It can be, at one location. Unlimited staff logins are included on every Mindbody tier, so a single-location business with 6 or more staff can land below our per-seat Growth plan on Go's A$89 a month. Our Pro plan never passes A$199 a month for up to 25 bookable staff, but that is still more than Go. That is a genuine trade-off worth weighing if you run one large-team location.
Can I sign up for Mindbody without talking to sales?
Not by what is published on their own pricing page. All three tiers, Go, Core and Growth, end in "Let's talk" rather than a self-serve checkout, even though the price itself is printed. Every Gaplessly plan is self-serve for up to 5 locations: read the price, sign up, and you are in the product.
Does Gaplessly run fitness and wellness businesses like Mindbody does?
No. We run two verticals on purpose, appointments and table reservations, built for hair, beauty, clinics and studios on one side and venues on the other. We do not carry the broader fitness and wellness marketplace Mindbody is built around.
Can you migrate our client list and services from Mindbody?
Yes. Export your data and we will import your clients, services and staff. For the first 50 businesses we do the whole setup ourselves within 48 hours at no cost.
Also worth comparing
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